AI Insights · Timothy · January 2022
Top 5 Convenience Stores Apps Performance in Latin America Q4 2021
Analyzing the performance of the top 5 convenience store apps in Latin America during Q4 2021 reveals significant trends in downloads and active user engagement. Data sourced from Sensor Tower.
During the fourth quarter of 2021, the performance of the top 5 convenience store apps in Latin America showcased notable trends in downloads and user engagement. The data, sourced from Sensor Tower, provides a comprehensive overview of mi OXXO, 7-Eleven Mexico, VMmarket, OXXO Colombia, and Dollar General.
mi OXXO experienced a remarkable increase in weekly downloads, starting at 17.6K in late September and peaking at 106.8K by the end of October. The app maintained a strong presence throughout the quarter, ending December with 71.9K downloads. The weekly active users also saw a significant rise, beginning at 46.4K and reaching a peak of approximately 175K in early December.
7-Eleven Mexico showed a steady pattern in weekly downloads, fluctuating between 3.7K and 5.7K throughout the quarter. The weekly active users followed a similar trend, starting at 7.8K and peaking at 7.8K in December.
VMmarket saw a consistent performance in weekly downloads, starting at 2.5K in late September and fluctuating around 3K for most of the quarter, peaking at 3.3K in late December.
OXXO Colombia showed a gradual increase in weekly downloads, starting at 1.1K in late September and peaking at 2.6K in early November. The downloads then slightly declined towards the end of the quarter, ending December with 1.5K downloads.
Dollar General had a varied performance in weekly downloads, starting at 496 in late September, peaking at 849 in early November, and ending the quarter with 430 downloads. The weekly active users remained relatively stable, starting at 7.2K and seeing minor fluctuations, ending the quarter at 7.2K.
For more insights and detailed analytics, visit Sensor Tower.